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American Federation of State, County, and Municipal Employees

American Federation of State, County, and Municipal Employees
 

Digital Communications Specialist
Communications

Based in Washington, DC

 

Digital Communications Specialist
Communications
Location:
Washington, DC
United Staff Union: Grade 7
Starting Salary: $70,517

This position will be responsible for supporting all aspects of AFSCME’s digital team. Under the direction of the Assistant Director of Digital and Video, this position will assist in creation, production, maintenance and metrics reporting for online content used to support legislative, political, organizing, and fundraising communications.

DUTIES:

  • Supports all digital programs including email, social media, text messaging and paid marketing.
  • Produces well-written, concise digital messaging that supports larger organizational initiatives.
  • Works with digital team to provide support and training to affiliates, specifically as related to digital tactics and strategy.
  • Supports the development, troubleshooting, testing and launch of online properties.
  • Compiles website, email, text messaging and social media analytics into reports.
  • Optimizes online content to achieve best performance.
  • Monitors, updates and creates content for organizational profiles on social media platforms.
  • Supports the development of digital materials for legislative, political, organizing and other campaigns.
  • Performs other duties as assigned.

REQUIREMENTS:
Education and Experience:

Graduation from an accredited four-year college or university with course work in communications, journalism, political science or liberal arts or three to five years of relevant work experience in online communications or any equivalent combination of education and experience.

Skills:

  • A demonstrated ability to use online tools to communicate with and motivate target groups to take action via email, text messages, social media and paid marketing.
  • Experience creating engaging content for online consumption.
  • Experience using a Customer Relationship Management system (e.g. Action Network).
  • Robust digital writing skills, with the ability to condense information and convey it clearly and concisely.
  • Experience with front end design and web development, specifically HTML, CSS and user experience design.
  • Knowledge of Adobe Creative Suite, with an emphasis on Photoshop.
  • Proficiency using Excel to compile analytics reports. Knowledge of database management.
  • Ability to work both independently and collaboratively, and to work well with staff at all levels in a team environment.
  • Ability to handle heavy workload, juggle competing priorities and work extended hours to meet deadlines.
  • Flexibility, positive attitude, superior attention to detail, and critical thinking skills. Interest in the labor movement and progressive social change.

Travel/Work Hours:

  • Ability to travel and work extended work hours needed.

Preferred Experience:
Experience with content management systems (CMS), such as WordPress and/or Drupal. HTML, CSS and JavaScript coding skills. Familiarity with digital advertising, such as Facebook Ads Manager. Knowledge of digital project management software, methodologies, processes and workflow. Experience with social media community management, specifically comment moderation.

TO APPLY:
Please submit résumé and cover letter to: recruiting@afscme.org.

Posting Date: December 2, 2020

AFSCME is an equal opportunity employer, and, as such, does not discriminate against an employee or applicant on the basis of race, creed, color, age, sex, national origin, marital status, sexual orientation, gender identity, religious affiliation, disability, or any other classification protected from discrimination under applicable law.

WHEN APPLYING: Be sure to indicate that you saw this information at UNIONJOBS.COM.