California School Employees Association

California School Employees Association

Assistant Communications Director

Based in San Jose, CA

CSEA is a union that represents 245,000 classified employees in 750 public schools and community colleges in California.

The Assistant Director manages our website, social, print and digital media, branding, marketing, and public relations.

The Communications Department has 14 staff who create strategic communications to recruit members, run political campaigns, market our services, and profile our members’ lives. The Department operates an on-site television studio and print shop that delivers over 6 million print jobs a year.

The Assistant Director helps plan and direct their activities. This key, hands-on position is highly visible, and works closely with Field Operations, senior management, and Association officers.

We are headquartered in San Jose, CA. CSEA has 12 offices and 300 staff in California.

Examples of duties:

  • Approve content, appearance and quality of materials for recruiting members, political campaigns, and marketing.
  • Coordinate themes and messages for CSEA’s website, print and social media.
  • Direct media technology and on-demand media for large and small audiences.
  • Supervise video and audio production, scripting, filming and editing.
  • Participate in strategic planning for programs, campaigns, polling, and focus groups.
  • Develop public and media relations.
  • Write, present training on communications styles, techniques, and social media.
  • Coordinate work flow between graphic design and print production.
  • Ensure the CSEA brand has a consistent look and style.
  • Manage the project calendar and budget for the Department.
  • Coordinate staff training.
  • Perform other problem-solving and responsibilities as they arise.

Knowledge of:

  • Web site design.
  • Video production.
  • Graphic arts, publishing.
  • Public relations.
  • Community, grassroots organizing.
  • Strategic planning.
  • Project management.
  • California demographics.

Ability to:

  • Create digital media, print, and web site content.
  • Think, act strategically.
  • Be creative, show initiative and exercise independent judgment.
  • Plan, organize, direct and coordinate work.
  • Delegate authority and responsibility.
  • Select, supervise and train staff.
  • Remain calm and think clearly under pressure.
  • Communicate with impact using images and words.


  • Four years’ experience writing or editing digital or print publications or social media.


  • Bachelor’s degree in communications, journalism, public relations, or literature.

Benefits of working at CSEA
We offer a dynamic career opportunity with an excellent salary and benefits package that includes:

  • 17 paid holidays
  • 4 weeks’ vacation
  • Medical, dental and vision benefits for you and your family
  • Pension
  • 401k
  • Life insurance
  • Work/life flexibility…. an opportunity to enjoy the work you do, and find fulfillment through working with like-minded, dedicated professionals committed to this significant social mission

If you are creative and passionate about serving our communities, our schools and our members, then CSEA is the employer of choice for you.

To Apply
Please apply on our web site at www.csea.com/employment. Upload your résumé with a cover letter that explains why you’re the ideal person for this position.

Questions? Contact HR at HREmail@csea.com. Please do not send resumes or other documents to this email.

This is an exempt position under the Fair Labor and Standards Act.


WHEN APPLYING: Be sure to indicate that you saw this information at UNIONJOBS.COM.